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8.0 KiB
8.0 KiB
About Us Page - Visual Design Guide
Color Palette Usage
Hero Section
- Background:
from-secondary-900 via-secondary-800 to-primary-900 - Heading: White + gradient (
from-primary-300 to-accent-400) - Stats:
text-primary-300 - Blur Orbs:
primary/20,accent/10,primary/5
Company Timeline
- Year Badges:
from-primary-500 to-primary-600 - Timeline Line:
from-primary-500 via-primary-300 to-primary-500 - Cards: White with
border-secondary-100→border-primary-200on hover - Dots:
bg-primary-500
Mission & Vision
- Mission Card:
from-primary-500 to-primary-700 - Vision Card:
from-secondary-800 to-secondary-900 - Icons:
bg-white/20with backdrop-blur - Decorative Blur:
bg-white/10(Mission),bg-primary-500/10(Vision)
Core Values
- Default: White cards with
border-secondary-100 - Hover: Full gradient
from-primary-500 to-primary-700 - Icons:
from-primary-50 to-primary-100→ white on hover - Background Decoration:
primary-500/5,accent-500/5
Team Section
- Background:
bg-secondary-50 - Cards: White with gradient border glow on hover
- Border Glow:
from-primary-400 to-accent-400 - Image Overlay:
from-secondary-900/90 via-secondary-900/30 - Social Buttons:
bg-white/95→bg-white
CTA Section
- Background:
from-primary-600 via-primary-700 to-secondary-800 - Blur Orbs:
accent-500/20,primary-400/20 - Badge:
bg-white/10withborder-white/20 - Primary Button:
bg-white text-primary-600 - Secondary Button:
border-white/40with backdrop-blur
Typography Scale
Hero Heading: text-4xl sm:text-5xl lg:text-6xl xl:text-7xl
Section Headings: text-3xl sm:text-4xl
Mission/Vision H3: text-2xl lg:text-3xl
Value Cards H3: text-xl
Team Member H3: text-xl
Body Text (Large): text-lg sm:text-xl
Body Text: text-base
Small Text: text-sm
Labels: text-sm uppercase tracking-wider
Spacing System
Section Padding: py-16 lg:py-24
Hero Padding: py-20
CTA Padding: py-20 lg:py-28
Card Padding: p-6 lg:p-8 (values) | p-6 lg:p-7 (team) | p-8 lg:p-12 (mission/vision)
Container: container-wrapper (max-w-7xl px-4 sm:px-6 lg:px-8)
Grid Gaps: gap-6 lg:gap-8 (values) | gap-8 lg:gap-10 (team) | gap-8 lg:gap-12 (timeline)
Section Margins: mb-12 lg:mb-16 (section headers)
Shadow Progression
Default: shadow-sm
Hover Values: shadow-sm → shadow-xl
Hover Team: shadow-md → shadow-2xl
Buttons: shadow-xl → shadow-2xl
Icon Buttons: shadow-md → shadow-lg
Border Radius
Cards: rounded-2xl (values) | rounded-3xl (team, mission/vision, timeline)
Buttons: rounded-xl
Social Buttons: rounded-xl
Badges: rounded-full
Icons: rounded-xl (values) | rounded-2xl (mission/vision)
Animation Timings
Color Changes: duration-300
Card Hover: duration-300
Image Zoom: duration-500 (timeline) | duration-700 (team)
Slide-Up: duration-300 (team social links)
Scale: transition-all (buttons)
Hover Transforms
Mission/Vision Cards: group-hover:scale-105
Value Cards: group-hover:translate-y-[-4px]
Team Cards: group-hover:-translate-y-2
Button CTA: hover:scale-105
Social Buttons: hover:scale-110
Arrow Icon: group-hover:translate-x-1
Images: group-hover:scale-105 (timeline) | group-hover:scale-110 (team)
Interactive States
Value Cards
/* Default State */
- Background: white
- Border: border-secondary-100
- Text: text-secondary-900
- Icon bg: from-primary-50 to-primary-100
- Icon text: text-primary-600
/* Hover State */
- Background: gradient overlay (from-primary-500 to-primary-700)
- Border: border-primary-200
- Text: text-white
- Icon: bg-white text-white
- Transform: translate-y-[-4px]
- Shadow: shadow-sm → shadow-xl
Team Cards
/* Default State */
- Background: white
- Border: none (white background)
- Shadow: shadow-md
- Social: translate-y-full (hidden)
/* Hover State */
- Border glow: gradient blur effect
- Shadow: shadow-2xl
- Transform: -translate-y-2
- Social: translate-y-0 (visible)
- Image: scale-110
- Image overlay: opacity-60 → opacity-80
Timeline Cards
/* Default State */
- Border: border-secondary-100
- Shadow: shadow-sm
- Title: text-secondary-900
/* Hover State */
- Border: border-primary-200
- Shadow: shadow-lg
- Title: text-primary-600
Responsive Breakpoints
Mobile (< 640px)
- Single column layouts
- Smaller text sizes (text-4xl hero)
- Timeline: single column
- Stats: 2 columns
- Values: single column
- Team: single column
Tablet (640px - 1023px)
- Stats: 2 or 4 columns
- Values: 2 columns
- Team: 2 columns
- Timeline: single column
Desktop (1024px+)
- Full grid layouts
- Values: 4 columns
- Team: 3 columns
- Timeline: alternating left/right
Accessibility Features
Focus States
focus:outline-none
focus:ring-2
focus:ring-white (on dark backgrounds)
focus:ring-primary-400 (on light backgrounds)
focus:ring-offset-2
ARIA Labels
- All social links:
aria-label="${name}'s ${platform} profile" - Decorative elements:
aria-hidden="true"
Color Contrast
- White on dark backgrounds: ≥7:1 (AAA)
- Primary text on white: ≥4.5:1 (AA)
- Links and buttons: sufficient contrast maintained
Touch Targets
- Minimum 44x44px (social buttons: w-11 h-11)
- Adequate spacing between interactive elements
Layout Grid Structure
Hero
Container → Max-width-4xl → Content + Stats Grid (2/4 columns)
Timeline
Container → Max-width-5xl → Relative positioning → Alternating 50% width cards
Mission/Vision
Container → 2 columns (md:) → Gradient cards
Values
Container → 2 columns (sm:) → 4 columns (lg:) → Value cards
Team
Container → 2 columns (sm:) → 3 columns (lg:) → Team cards
Icon Sizes
Value Icons: w-7 h-7 (inside w-14 h-14 container)
Mission/Vision: w-8 h-8 (inside w-16 h-16 container)
Social Icons: w-5 h-5 (inside w-11 h-11 button)
Arrow Icons: w-5 h-5
Timeline Dots: w-4 h-4
Decorative Elements
Grid Patterns
bg-[linear-gradient(rgba(255,255,255,0.03)_1px,transparent_1px),
linear-gradient(90deg,rgba(255,255,255,0.03)_1px,transparent_1px)]
bg-[size:64px_64px]
Blur Orbs
w-96 h-96 (standard)
w-64 h-64 (card decorations)
blur-3xl (large orbs)
blur-2xl (card decorations)
Gradients
- Text:
text-transparent bg-clip-text bg-gradient-to-r - Backgrounds:
bg-gradient-to-br(cards) |bg-gradient-to-b(sections) - Borders: Simulated with absolute positioned divs
Performance Optimizations
Images
loading="lazy"
decoding="async"
width="400" height="400" (or appropriate dimensions)
CSS Optimizations
- Use Tailwind's JIT mode (automatic)
- Minimal custom CSS
- Leverage CSS containment (automatic via Tailwind)
- Use
will-changesparingly (Tailwind handles)
Design Tokens Quick Reference
/* Primary Actions */
Primary: #0891b2 (cyan)
Hover: #0e7490 (darker cyan)
/* Backgrounds */
Light: #f8fafc (secondary-50)
Dark: #0f172a (secondary-900)
/* Accents */
Accent: #f59e0b (amber)
Gradient End: accent-400 (#fbbf24)
/* Text */
Heading: #0f172a (secondary-900)
Body: #475569 (secondary-600)
Light: #cbd5e1 (secondary-300)
/* Borders */
Default: #e2e8f0 (secondary-200)
Subtle: #f1f5f9 (secondary-100)
Hover: #a5f3fc (primary-200)
Component Composition
Each section follows this pattern:
- Container -
<section>with background - Decorative Layer - Blur orbs, patterns (if applicable)
- Content Wrapper -
container-wrapperclass - Header - Badge + H2 + Description
- Content Grid - Responsive grid layout
- Interactive Cards - Hover states + content
This consistent structure makes the page feel cohesive while allowing each section to have unique personality through color and decoration choices.